The Reality of Modern Marketing Funnels
Marketing funnels can end in a bunch of junk leads and no sales. Clean up your sales by going backwards through the funnel.
May 30, 2022
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Post Archive
Digital Marketing Strategy
Using Strategy to Dispel Marketing Myths
Digital marketing strategies change quickly. In the wake of the COVID-19 pandemic, the strategies seem to change at light speed. These changes brought about a
May 9, 2022
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Confounded by Tracking and Analytics?
Of all the things that confound my clients, tracking and analytics are surely at the top. Is your tracking system preventing marketing growth?
July 1, 2021
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What’s In Your Digital Marketing Toolbox?
Learn the basics about the tools available to you in your digital marketing toolbox – you’ll find you can do a lot more with a lot less when you learn what each tool is best for.
May 22, 2021
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Supercharging Your Content with Creative Hyperlinks
Hyperlinks and calls to action (CTA) are strategic tools. Learn how to create hyperlinks and calls to action that will supercharge your content.
May 29, 2019
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Google Search Console
Stop waiting for Google to naturally index your newest blog posts. Check out how to ask Google to index your site by using Google Search Console.
May 9, 2019
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Do You Need a Web Designer, Web Developer, or Digital Marketer?
Not sure if you should hire a digital marketer, web developer, or web designer for your website project? There are pros and cons to each and sometimes you need all three to make your project a success.
March 29, 2019
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3 Ways to Turn Visitors Into Conversions
If you’re generating traffic but few sales, it’s time to look at what’s working and what’s not. Check your data and your CTAs so you can start converting today.
March 21, 2019
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Small Data Sets and Big Decisions Don’t Mix
Beware of falling sway to rosy percentages in small data sets or correlations that seem causative. Here’s how to spot good data and a cause from a correlation.
March 7, 2019
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Digital Marketing Toolbox for B2Bs
As a small business, learn about the silos in digital marketing and where email, SEO, PPC, social media, content, and analytics fit in the sales funnel.
February 23, 2019
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